Skip to main content
profile image
Wade Thiel
Written Content Manager

January 21, 2022

Start Date

Aug 20, 2018

Position(s) held at CWH

Written Content Manager, Digital Content Writer

What brand(s) do you work for? Camping World, Good Sam What other teams do you work with the most? Written content is a part of every aspect of the business. Because of that, my team and I work with pretty much everyone from design and development to product owners and high-level executives. We're primarily a part of the digital marketing team, but we have a hand in a wide variety of projects across the enterprise. What is your favorite thing about your job and why? No day is ever the same. This variety keeps the job interesting and ensures I'm constantly learning and growing. There are always new challenges, new approaches to take or test out. Creativity is key, but there's an analytical side to the work as well. We produce written content, but in the process of doing so, we learn how to do so much more.

Also, I have to mention the people I work with. This is a supportive group. It's rare to have a whole team made up of highly-skilled, smart, and upbeat individuals. I've worked at several companies over the years in various capacities, and the team here is second to none.
What is the most rewarding project you have worked on here and why? It's hard to point to one project. Each has a special place in my heart, even the less exciting ones.

What comes to mind when I think about what's most rewarding is looking at how far the digital marketing team has come. It started with just a few dedicated folks and has grown into what I believe to be the best team in the industry.

We're able to do anything we put our minds to. We set the tone for the rest of the industry through our events, publications, services, and products.
What charity/cause/activity is most important to you and why? Anything that supports the U.S. National Parks Service or the state and local level land management organizations and agencies across the country.

Without protected lands, waterways, and parks the country would suffer greatly. Getting outdoors and into nature often means visiting a protected area. Without these places, most people wouldn't be able to enjoy the many benefits of getting outdoors, and we wouldn't have a business.
What advice would you give to someone applying to a job at Camping World? Practicing consistency and reliability in the right ways are the most important skills any professional can learn. Being consistently reliable for deadlines, producing high-quality work, and having an upbeat attitude will go a long way.